The inspiration for our brand, in the 1830s Maria Rita Valdez was granted 4,539 acres of land that became her home and the cattle ranch named El Rancho Rodeo de las Aguas, which translates to “The Ranch of the Gathering Waters.” Her mother was the daughter of Luis and Maria Quintero, two of the original settlers of Pueblo de Los Angeles, which became present-day Los Angeles, California. In the 20th Century, El Rancho Rodeo de las Aguas was developed into what is now known as Beverly Hills and Rodeo Drive.

Photography of El Rancho Rodeo de Las Aguas.